With over 70 years of experience, Blue Cross of Northeastern Pennsylvania continues to strive to meet its mission of providing “integrated health care services and products to improve the quality, accessibility and affordability of health care in the populations” they serve. BCNEPA takes its number one status seriously and with great responsibility. They are dedicated to providing its members with the greatest choices and superior customer service at an affordable price.
The Blue Cross brand originated in 1929 at Baylor University with a plan offering teachers three weeks of hospital care for $6 per year. As the company grew, it began offering coverage to other employee groups in Dallas and later expanded to national coverage. The Blue Shield brand was developed at the start of last century with lumber and mining employers in the Pacific Northwest paying a monthly fee to a designated group of physicians.Blue Shield and the Blue Cross Association merged in 1982 to become the Blue Cross and Blue Shield Association.
Blue Cross of Northeastern Pennsylvania began in 1939 and by the end of 1940 had enrolled nearly 20,000. By 1950, one third of northeastern Pennsylvanians belonged to the local Blue Cross Blue Shield plan. In 1977, the company, 500,000 members strong moved its headquarters to Wilkes-Barre. As the years have passed, BCNEPA has continued to attract new members and in 2008, celebrated its 70th anniversary.
With nearly 600,000 members, Blue Cross of Northeastern Pennsylvania has succeeded through hard times and good times. Today, their service area covers 13 diverse counties and they proudly serve the region’s many hardworking families and businesses. Their vision remains steadfast: To be at the forefront of innovation and delivery of improved health management and financing services that promote healthier communities.