ComScore Reports 24 Percent Growth in Auto Insurance Quotes and 29 Percent Growth in Policies Purchased Online in 2005

RESTON, Va., Feb. 21 /PRNewswire/ — Consumers flocked online to research and purchase auto insurance in 2005 according to an analysis released today by comScore Networks, the leader in the use of the Internet to measure and understand consumer behavior and attitudes. The comScore analysis revealed that the total number of auto insurance quotes submitted online increased by 24 percent in 2005 versus the previous year, and insurance policy purchases jumped by 29 percent during the same time period.”The auto insurance sector has been slow to find its footing online, but grew faster in 2005 than any other financial services category,” said Nicolas Tabbal, vice president of comScore’s Financial Services division…..

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