Progressive Car Insurance Kicks off the New Year with More Mobile Offerings

According to digital measurement company comScore, Inc., one in four mobile users now have smart phones and by this time next year, research company Nielsen estimates the number will be one in two. To meet the growing demand for information on-the-go, the Progressive car insurance group is expanding its mobile offerings.

Progressive’s new “Flo-isms” app includes 48 popular Flo sound bites from Progressive’s commercials. The app, featuring Flo’s voice, is available on the iPhone, iPad, iTouch and Google Android(TM) operating system. (Photo: Business Wire)

“We’ve improved our core car insurance apps to bring even more useful tools to customers,” said Matt Lehman, Progressive’s mobile business leader. “And, we’ve added a couple of new apps, one as a shout-out to Flo fans, and the other to share one of the best-kept secrets in the art world, Progressive’s award winning art collection.”

Enhanced Car Insurance Offerings: Drivers can now get Progressive car insurance quotes through any mobile browser at http://mobile.progressive.com. Mobile quoting is available in more than a dozen states and will expand to more states throughout 2011. Customers can also add Roadside Assistance to their policies and call for help with Progressive’s iPhone and Google AndroidTM operating system apps. And, they can access helpful safety tips and how-to’s, such as how to jump start a dead battery and how to change a flat tire.

Flo-isms App: “Hold on, Cowboy. I’m not done.” That’s just one of many amusing quips, or “Floisms,” uttered by Progressive’s always-happy-to-help sales clerk, Flo. Flo fans have tweeted them, repeated them, and laughed at them. Now, they can listen to them anytime, anywhere on their smart phones with Progressive’s new “Flo-isms” app that includes 48 of her popular sound bites from Progressive’s commercials. The app, featuring Flo’s voice, is available on the iPhone, iPad, iTouch and Google AndroidTM operating system.

Art Collection App: The Progressive art collection app features select pieces from Progressive’s contemporary art collection, which exists to inspire innovation and creativity within the company. People can view 40 pieces of art, learn about each piece and the artist that created it, and share links to it with friends through e-mail and social networking sites like Facebook and Twitter. The application is available on the iPhone, iPad and iTouch.

For more on Progressive’s mobile applications, go to http://www.progressive.com/resources/mobile-hub.aspx.

About Progressive

The Progressive Group of Insurance Companies makes it easy to understand, buy, and use auto insurance. Progressive offers choices so consumers can reach us whenever, wherever, and however it’s most convenient for them???‚??online at progressive.com, by phone at 1-800-PROGRESSIVE, or in-person with a local agent.

Progressive offers insurance for personal and commercial autos and trucks, motorcycles, boats, recreational vehicles, and homes. It’s the fourth largest auto insurer in the country, the largest seller of motorcycle insurance, and a leader in commercial auto insurance. Progressive also offers car insurance online in Australia at http://www.progressivedirect.com.au.

Founded in 1937, Progressive continues its long history of offering shopping tools and services that save customers time and money, like Name Your Price?’?®, the Snapshot DiscountSM, and a concierge level of claims service.

The Common Shares of The Progressive Corporation, the Mayfield Village, Ohio-based holding company, trade publicly at (NYSE:PGR).

Photos/MultimediaGallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6558173&lang=en