Insurance.Com Certified to Display TRUSTe Privacy Seal of Approval

Insurance.com, the leading online independent auto insurance agency in the United States, today announced that it has been certified to display the TRUSTe Privacy Seal, which demonstrates its commitment to consumer privacy and trust online. TRUSTe, the leading privacy certification and seal program, awards its privacy seal only to companies that complete the rigorous TRUSTe certification process and agree to comply with ongoing oversight and TRUSTe’s consumer dispute resolution process.

“We are pleased to join TRUSTe in advancing responsible information practices online,” said Dave Roush, CEO of Insurance.com. “We are committed to ensuring that consumers can come to our website to shop for car insurance in the safest environment. Insurance.com has long adhered to the highest industry standards in this area, and TRUSTe certification demonstrates our ongoing commitment to safeguard consumer privacy and security.”

The TRUSTe Privacy Seal is one of the most recognized branded symbols of trust among consumers. The TRUSTe Privacy Seal communicates that a website has posted a privacy statement and that its information gathering and dissemination practices follow guidelines for notice, choice, access, security and redress outlined in the Federal Trade Commission’s Fair Information Practices. Specifically, TRUSTe sealholders agree to:

— Disclose their information gathering and dissemination practices;

— Give consumers a choice to limit any secondary uses of their personal information through opt-in or opt-out;

— Provide users with access to their personal information to correct any inaccuracies; and

— Ensure that reasonable security mechanisms are being used to protect the data that is collected.

“By becoming a TRUSTe sealholder, Insurance.com gives its customers a clear signal that it is trustworthy and respects the privacy wishes of the people who visit its website,” said Fran Maier, executive director and president of TRUSTe. “Insurance.com joins more than 2,000 organizations committed to building consumer trust online through participation in the TRUSTe Privacy Seal program.”

Ongoing monitoring and the Watchdog Consumer Dispute Resolution mechanism are cornerstones of the TRUSTe Privacy Seal and Certification Program. Through automated MAXAMINE monitoring, TRUSTe systematically monitors the practices of seal program participants to ensure ongoing compliance with program requirements. In addition, TRUSTe provides consumers and organizations an effective, easy-to-use method to resolve privacy disputes through its online Watchdog Dispute Resolution service.

About Insurance.com

Insurance.com is the leading online independent auto insurance agency in the United States. Consumers can instantly compare quotes from top auto insurance companies by completing one application at our website, www.insurance.com. To buy a policy, consumers have the option to complete the transaction online or speak with a licensed agent. Our innovative technology links directly to the rating systems at 15 major insurance companies, streamlining the shopping process for consumers and enabling companies to attract new customers through real-time underwriting and quoting.

In addition to providing comparative quotes at Insurance.com, the company provides white label auto insurance solutions to financial institutions, affinity groups and online marketplaces. Other products include life, health and home insurance as well as travel, dental and pet health insurance. Founded in 2000, Insurance.com is based in Solon, Ohio.

About TRUSTe

TRUSTe advances privacy and trust in the networked world, helping consumers and businesses identify trustworthy online organizations through its Web Privacy Seal, Email Privacy Seal and Trusted Download Programs. TRUSTe certifies more than 2,400 Web sites, including leading brands such as AOL, eBay, IBM, Intuit, Microsoft and Oracle. TRUSTe resolves thousands of individual privacy disputes every year. To learn more about internet privacy visit www.truste.org.