Best Review Reports Agents Warn Insurers: Keep the Human Touch or Risk Losing Our Business

Agents and brokers are pleased that insurers are upgrading electronic links between companies and producers, but say that emphasizing automation without human support will turn them away, according to a new survey conducted of Best’s Review subscribers. Some respondents praised the use of e-mail and insurer Web sites, particularly the availability of underwriting requirements, target appetites, prequalification tools, quick quotes, endorsements and forms online. Respondents are most vocal when it comes to discussing the role of underwriters who work for insurers:….

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